Paul Gillin

Independent Research

US audience for Internet news grew 17% in '10; cable TV declined almost 14%.

Less Than Half of Small Businesses Have Websites

Survey finds 96% of marketers' companies use social media, but only 9% have SM staff training.

New Research Confirms Marketers' Worst Cyber-Fear - Bad News Travels Fast: Colloquy Report Shows One Quarter of U.S. Consumers Far More Likely to Spread the Word About a Bad Experience than a Good One

47% of Employees Still Use Personal Accounts to Send Work Emails, Despite Understanding Risks

Repetitive Content Turns Off Tweeters; 52% say boring stuff is a reason to unfollow Annotated(1)

Survey: Customer Service is most important buying factor for online shoppers. Price ranks fifth

Study says traditional marketing more effective than social marketing for retailers.

Marketers Have Limited Social Media Understanding

Surprise! Young People See More Benefit from Social Networks

Rich Get Richer: Google Improves Share of Search Engine Ad Spend

Gartner Says Worldwide Media Tablet Sales on Pace to Reach 19.5 Million Units in 2010

SocNet Marketing Spending to Reach $38B by 2015

Active social network users also more active offline

How user manuals can generate leads. Some amazing stats.

MediaPost Publications Study: Half Of Top Web Retailers Have No Meaningful Facebook Presence 02/09/2010 Annotated(3)

Focus on Facebook to Drive Social Success Annotated(5)

Nielsen/Facebook Report: The Value of Social Media Ad Impressions | Nielsen Wire Annotated(1)

Twitter Followers Most Brand Responsive

52 Cool Facts About Social Media - Danny Brown

The Ultimate List: 100+ Facebook Statistics [Infographics]

Facebook: Facts, Figures & Statistics For 2010 | Digital Buzz Blog

Best Social Media Stats and Market Research of 2010 (So Far) | Social Media Today

Twitter stats 9-10

Few E-retailers Send Automated Welcome Series

Using Email Marketing to Boost Social Presence - eMarketer

Companies' Social Media Savvy: Top 50 Most 'Social' Firms (CHART)

Poor Customer Service Costs Companies $83 Billion Annually 02/18/2010

Younger Americans Lead Blogging

Social Media Links Improve Email CTR

5 Degrees of Twitter Separation

Facebook Fans More Valuable Customers

Number of people involved in buying process by purchase amount

More Consumers Use Email than SocNets for Brand Interaction

http://earnestagency.wordpress.com/2010/03/16/vital-statistics-for-every...

B2B Marketers Have Little Social Media Engagement Annotated(6)

Twitter in B2B Marketing - Zoomerang Online Survey Results Annotated(5)

Mosaic of Trust with Richard Edelman - Podcast Episode / On the Record...Online Annotated(1)

Carnegie Mellon study of Twitter sentiments yields results similar to public opinion polls

Is it Really Worthwhile to Market on Twitter? Annotated(2)

Facebook, Twitter Post Strong March Growth

Sysomos | Six Degrees of Separation and Twitter Network

Four Ways to Identify and Cultivate Your Brand's Mass Influencer - the 80/16 rule Annotated(2)

Social Media Aids Customer Acquisition - Hubspot Study Annotated(3)

digiday:DAILY - Facebook And Nielsen Come Out Slinging

Google Page Indexing Creates Leads

Americans Conduct More Core Searches in March

Safe Social Networking

A Glimpse Inside The Mind of the New B2B Buyer | The Connected Marketer

Retail Email Volume Jumps 9% in March