SNCR Emeritus Fellows
February 3, 2010 | Leave a Comment
Paul Benjou is a Senior Fellow and Advisory Board member of the Society for New Communications Research. Spanning a 28+ year career in media and agency management, Paul moved through the ranks of major agencies to include McCaffrey & McCall, Grey, Y&R, Ketchum MacLeod & Grove, FCB/Leber Katz Partners and IPG’s DraftWorldwide. At Leber Katz Partners, as SVP/Director of Media, Paul established and built a national broadcast network group while maintaining vigil over all media operations. His move to Doyle Graf Mabley expanded his responsibilities to EVP/Director of Media, Marketing and Administration. Blue chip clients at DGM included JP Morgan (Worldwide), Haagen Dazs, Swissair and Hilton International. In 1988 Paul founded Group One Communications, a media counseling group dedicated to an exclusive client base. Services included both traditional media reviews as well as migration planning into the interactive and digital arenas. The firm also conducted agency reviews and Change Management planning for direct media clients and the restructure of media operations. Paul managed Group One through 1998 when he joined DraftWorldwide. As SVP/Group Media Director and a member of the agency’s Executive Committee, Paul was the architect for the structure and launch of the direct agency’s Internet operations, and was focused on Business Process initiatives. As liaison with Interpublic Group’s (IPG) Corporate offices, Paul drove the agency’s digital interface with all IPG holdings. Paul has senior involvement with Process Management change across a wide spectrum of agency and marketing groups. At Mediaplex (2001), Paul’s responsibilities, as Director of Client Services, focused on management of the New York office and building the ValueClick (NASDAQ:VCLK) digital brands across direct clients, agencies and publishers. In 2006, Paul joined Universal McCann’s Digital Communications Practice as SVP/Global Digital Director, overseeing 70 + Johnson & Johnson agency brands. Paul has been on the Board of Global Networks, Inc. and remains as an advisor, is a member of numerous media groups including 212/NYC, Business Process Trends and has been a speaker at Myers Interactive Forums, the MPA, Media Marketing Week, The Financial Communications Society, an editorial advisor to MediaLife Magazine, and a visiting professor for Magazine Publishing and Strategic Alliances at New York University. Paul is a founding member of the One Hundred Club (OHC). He is frequently published and sought after by the trade press for commentary.
Colin Crawford is a Senior Fellow and Advisory Board member of the Society for New Communications Research. Mr. Crawford is a seasoned executive leader and accomplished entrepreneur with a track record of management success over 20 years in diverse international media businesses, including print, online and mobile properties. His responsibilities have included corporate strategy, developing, launching and running high growth, profitable media properties. He has transformed legacy print focused businesses into successful and profitable digital centric organizations by developing new digital revenue opportunities around advertising and performance-related revenue streams, including lead generation. He held a series of senior executive leadership roles at IDG from 1993 to 2008, and served on the IDG senior management team and the operations review boards of all the IDG brands. Mr. Crawford has extensive International experience, working with IDG business units in Europe and Asia. He was responsible for the development of several internal business development projects in addition to overseeing corporate M&A. These initiatives led to the launch of IDG Connect and a major shift in overall corporate strategy to focus the company away from print toward a more profitable digital centric future. Mr. Crawford has spoken at various industry events, and his achievements have been recognized with a number of industry awards including Folio 40 2007 – Director Level Doer and Folio 40 2006 – People to watch 2007. In his role as IDG’s digital strategist, he served on various industry committees including the Google Publisher Advisory Council.
Franz Dill is a Senior Fellow and Advisory Board member of the Society for New Communications Research. He has been an employee of Procter & Gamble for more than 26 years. He has a background in mathematics, working on a wide variety of modeling, supply chain, analysis, expertise and and social media applications. He blogs at The Eponymous Pickle.
Joseph Jaffe is a Senior Fellow and Advisory Board member of the Society for New Communications Research. One of the most sought-after consultants, speakers and thought leaders on new marketing, Mr. Jaffe is President and Chief Interuptor of crayon, a new marketing company. crayon is a mash-up of 5 key areas: strategic and creative agency services, consulting, M&A Advisory, thought leadership/custom publishing and training/education. He is the author of two books, “Life After The 30-Second Spot: Energize Your Brand With A Bold Mix Of Alternatives To Traditional Advertising” and “Join the Conversation.” Mr. Jaffe is also a Senior Fellow at the Center for the Digital Future at the USC Annenberg School and has lectured part-time at NYU’s Stern School of Business, Cornell’s Johnson School of Business and Syracuse University. Hailing from South Africa, Joseph lives with his wife and children in Westport, Connecticut. He blogs and podcasts at Jaffe Juice.
Richard Nacht is a Senior Fellow and Chair of the Education committee of the Society for New Communications Research. He is the founder and CEO of Blogging Systems Group. Richard has more than 20 years experience in the real estate, finance and technology development industries. Richard has focused his talents on creating e-commerce strategies aimed at producing technologies that benefit the consumer and businesses. Richard was a principal officer of a regional master franchise for a national real estate company in the mid 1980s which was sold to Commercial Credit. He founded one of the first online lending platforms in the late 1990s and took the operation from its original online birth to successful acquisition by a national lender in 2003. Richard then leveraged his online consumer and business to business marketing experience by founding Blogging Systems Group. Richard has led Blogging Systems as the leader in the rapidly growing area of corporate blogging by delivering a blogging platform that produces a low-cost, high results tool for effective communication and collaboration, competitive marketing, sales, and customer relations. He has been honored as a New Jersey Governor’s Cup for Entrepreneurial Excellence finalist and he was a member of the Inc. 500 list of America’s Fastest Growing Private Companies in 2003. Richard is the co-author of Realty Blogging: Build your Brand and Outsmart Your Competition. Richard also writes a monthly column on blogging for RISMedia. He is also a member of the National Association of Real Estate Editors (NAREE). Richard’s educational achievements include a Juris Doctor (J.D.) from New York Law School and a Master of Business Administration (MBA) degree from New York University. He is a current doctoral candidate at the International School for Management in Paris, France.
Paavo Vasala is a Senior Fellow of the Society for New Communications Research and a communications professional with more than 25 years of experience. He has worked as a public relations executive in corporation, journalist in radio and newspaper and as a manager of publishing house. He has founded his private public relations agency in Finland in 1984 being several years a partner in the WORLDCOM Public Relations Group, a global network of independent PR agencies. He founded in 1997 an Internet-based news release distribution company Pressi.com, which he sold to the Finnish News Agency in 2004. Since that Mr. Vasala is a founder and chairman of half a dozen new communications spin-off companies, which focus on news monitoring, news release disseminations, web media and software design for new communications. He also consults a few listed companies and cities in strategical development of new communications. He has been nominated as of PR executive of the year by The Finnish Association of Professional Communicators in 2000. Mr. Vasala is a Master of Science (Mass Communications) from the University of Tampere, Finland. He is currently doing research at the University of Oulu, Finland, for his Ph.D. His topic is “The Role of the World Wide Web in Corporate Communications. Experiences of Communications Managers.”
2010 SNCR Fellows
February 3, 2010 | 7 Comments
Chris Boudreaux, creator of SocialMediaGovernance.com
Douglas Haslam, supervisor, Voce Communications
Chuck Hemann Chuck Hemann is a 2010 Fellow of the Society for New Communications Research and currently the manager of Research & Online Reputation for Dix & Eaton. Chuck spearheads the firm’s efforts in the areas of monitoring, measurement, market research, and provides critical inputs into the strategic development and execution of marketing communications, crisis communications and investor relations programs. Chuck co-chairs Dix & Eaton’s digital communications practice, and is a frequent speaker on a variety of social media topics, including how to get started, monitoring and measurement. In February 2010, Chuck will start a new role as a social media associate with WCG, a global media services company focused on the corporate and product marketing and communications needs of leading healthcare companies, where he will be responsible for creating and maintaining state-of-the-art analytics and monitoring programs for the its clients. A graduate of Baldwin-Wallace College with a bachelor’s degree in political science, and a master’s degree in applied politics from the Ray C. Bliss Institute at the University of Akron, Chuck received many academic awards, including membership into the Social Science Honorary Society, Political Science Honorary Society and the International Studies Honorary Society.
John C. Havens John C. Havens is SVP, Social Media at Porter Novelli and the author of the book, Tactical Transparency: How Leaders Can Leverage Social Media To Maximize Value and Build Their Brand (Wiley 2008). At Porter, John provides senior Social Media counsel for the New York office while managing all New York Digital Account activity. He is part of Porter Novelli’s Global Digital Counsel that provides senior strategy for all Digital and Emerging Media for the entire Agency. He is a recognized expert in the fields of Transparency and Augmented Reality for Social Media/Public Relations.
Before working at Porter, John was VP of Business Development at BlogTalkRadio where he was responsible for bringing in over 70% of the company’s revenue by bringing in clients like Walmart, Ford, PepsiCo, Century 21, IBM, Allstate, State Farm, The Pentagon, Harper Collins, Hachette Book Group, Frommers, Wiley Publishing, Woman’s Day, and the USPS among others. John was also responsible for coordinating BTR’s campaign with Walmart which led to a 253% increase of traffic to their website featuring their Twilight DVD release, their largest DVD pre-release to date. John has been blogging about social media since 2005 when he was the first Guide to Podcasting at About.com. A frequent speaker on transparency and augmented reality, John’s has been quoted in Fast Company, INC, iMedia, and ADOTAS amongst other sites.
Kami Huyse, Zoetica
Beth Kanter, Zoetica
Francesca Karpel Senior Manager, Internal Communications, NetApp.
Francesca Karpel is a communications expert with over 20 years of experience in various industries including technology, education and financial services. Her expertise includes identifying and executing strategies and technologies which facilitate corporate growth. She has grown NetApp’s internal communications infrastructure as the company has grown from 1000 to over 8000 employees and become recognized as a great place to work in locations around the world. Francesca led the cross functional team that selected the software platform for both internal and external communities at NetApp as part of the NetApp brand launch.
Francesca has spoken at communications conferences as well as providing best practice examples and being quoted in professional texts on internal communications and branding.
Francesca earned a BA from Smith College and an. MBA from the Kellogg School of Management at Northwestern University She also studied at Ecole Supérieure des Sciences Economiques et Commerciales, Cergy-Pontoise, France, one of the premier management schools in Europe.
Crystal Kigoni, director, Voices of Africa for Sustainable Development
Jacob Morgan Jacob is the Principal of Chess Media Group, a social business consultancy with offices in San Francisco, California and Calgary, Alberta. Chess Media Group focuses on two practice areas:
1) Social-Collaborative Workplaces – Helping companies understand how they can use social tools and strategies to collaborate internally to meet business objectives (enterprise 2.0)
2) Social Business – Helping companies understand how they can use social tools and strategies externally to meet business objectives through relationships with customers.
Previously Jacob ran his own startup in the social media space, a marketing/SEO consultancy, and worked for a marketing agency. Jacob has worked on or with brands such as Adobe, Conde Nast, Salesforce, Sprint, and Sandisk.
In 2009, Jacob released his first book Twittfaced, which he co-authored with Josh Peters and wrote entirely through online collaboration. Chris Brogan, Brian Solis, and Olivier Blanchard were amongst the contributors to the book. Jacob also blogs about Enterprise 2.0 and Social Business. His blog is ranked in AdAge’s POWER150, the most influential marketing blogs in the world. He is a contributor to Marketing Profs and has been quoted in the Wall Street Journal and featured by Media Post and ZdNet.
Jacob is passionate about chess, people, and traveling. When not at home in San Francisco, Jacob is traveling the world, exploring new people, places and cultures.
Kate McCallum Entertainment and arts professional, Kate McCallum, founded Bridge Arts Media, LLC, a transmedia development and production company based in Los Angeles which specializes in both traditional and new media. She also co-founded the c3: Center for Conscious Creativity, a non-profit organization, creative collective and think-tank of artists, media-makers, futurists and consciousness experts who examine and explore the impact of art, story and media on culture and society, as well c3 produces and presents artists, concerts, screenings and educational forums relevant to the mission of transformation and the evolution of human potential. Kate is a member of the Academy of Television Arts and Sciences, the Association for the Scientific Study of Consciousness, the World Future Studies Foundation and is a frequent speaker on the transformational power of the arts and media.
Kate’s 30 year professional background ranges from positions in arts administration, production and writing, to development and programming. She holds a BA in Communications and Music from Western Michigan University, and an MA in Consciousness Studies. Kate spent 20 years at Universal Studios and Paramount Studios on prime time commercial series such as; THE EQUALIZER, CRIME STORY, MIAMI VICE, THE HUMAN FACTOR, and LAW AND ORDER. She produced and sold long form content to Showtime, UPN, and NBC (Producer on NBC MOW, “What Kind of Mother Are You”) and served as VP of Creative with Western Sandblast at Paramount TV. Kate joined the Harmony Channel executive team to launch an innovative visual music VoD cable channel on COMCAST to over 11 million homes, then from 2006-2009 she was employed by the Los Angeles Opera in the position of Board Liaison and Executive Administrator to General Manager, Plácido Domingo.
Michael Netzley, PhD Michael serves on the faculty of Singapore Management University where he specializes in managing corporate reputation, digital media, and leadership. He has spent the last twenty years in higher education and worked internationally in Argentina, Finland, Germany, Slovenia, and Japan. Asia is now his home and the focal point of his research.
Michael earned his PhD in communication from the University of Minnesota and taught in the MBA program at the university’s Carlson School of Management. Here he began researching corporate communication and since has either authored or served as academic editor of more than fifty case studies. He has also co-authored three books on workplace communication. Outside the academy Michael actively consults and leads executive development programs around the globe. He is a weekly correspondent to the For Immediate Release podcast and maintains the Digital Media Across Asia wiki. Most importantly, Michael is a proud father who enjoys scuba diving the warm waters of Asia.
Revi Sterling, Ph.D. Revi Sterling, Ph.D., is the Faculty Director for Graduate Studies in Information and Communication Technology for Development (ICTD) at the ATLAS Institute, University of Colorado – Boulder. Her main academic and research concentration is analyzing the underside of ICTD, studying why the billions spent annually on closing “digital divides” has not moved the overall development needle – and developing strategies and students to address this. Passionate about the transformative potential of technology, Sterling focuses on translating community communication needs into technical requirements, working primarily with community radio stations and media centers, as well as other ICTD efforts globally. Her work in adding interactivity to traditionally unidirectional communication technologies has garnered significant attention and use in Africa, India, and Latin America. Sterling is a member of the UN-GAID High Level Panel of Experts, and serves on several gender, technology and development advisory boards. She has a Ph.D. from the University of Colorado in Technology, Media and Society. Prior to academia, Sterling spent a decade at Microsoft in both technology and research teams, leading Microsoft’s gender equity in computer science efforts, working with universities and governments, including providing Congressional testimony on strategies to enhance the domestic IT pipeline.
Dr. Yuping Liu-Thompkins Dr. Yuping Liu-Thompkins is 2010 Fellow of the Society for New Communications Research, and Associate Professor of Marketing and E. V. Williams Faculty Fellow at Old Dominion University. With a personal passion for technology, Dr. Liu-Thompkins’ research has focused on the intersection among marketing, technology, and consumer psychology. Her main research areas include Internet marketing, loyalty programs, and customer relationship management. Starting with her doctoral dissertation research on the interactive nature of the Internet, Dr. Liu-Thompkins has led various research projects to study the effective and ethical use of the Internet for business purposes. Currently, she is studying the diffusion of viral content and the impact of corporate social participation on business and consumer outcomes. Dr. Liu-Thompkins’ research has been published in Journal of Marketing, Journal of Advertising, Journal of Advertising Research, and Business Horizons, among others. She is also an editorial review board member for Journal of Marketing Communications. At Old Dominion University, Dr. Liu-Thompkins teaches Internet Marketing and Advertising classes to both undergraduate and MBA students. Through course projects, her classes have helped many local businesses improve their online marketing performance. More information about Dr. Liu-Thompkins’ research and teaching can be found on her website at http://www.yupingliu.com.
Michelle Venorsky, APR | Management Supervisor
Michelle joined Marcus Thomas in 2002, bringing with her considerable experience in media relations and marketing communications and a talent for event planning. While at Marcus Thomas, Michelle has fostered a deep understanding and passion for all things social media. She has implemented public relations and social marketing programs for a diverse mix of accounts, including MTD (Troy-Bilt and Yard-Man brands), Nestlé (Nesquik and Nescafé ® Dolce Gusto™ by Krups®), Libbey Inc., Pfaltzgraff, Legacy Village, Jo-Ann Stores, Akron Children’s Hospital, Leifheit and Second Chance Trust Fund. Prior to joining Marcus Thomas, she worked at a boutique public relations firm and a national job board. Over the course of Michelle’s career, she has secured coverage for her clients in such distinguished publications as The Wall Street Journal, USA Today, Fast Company, BusinessWeek, the “Today” show, Associated Press, People, Food & Wine, Metropolitan Home, HGTV and The Food Network. Michelle is an accredited member of the Public Relations Society of America and a 2010 fellow for the Society for New Communications Research. She serves on a number of volunteer committees and is a board member for Most Valuable Kids, Cleveland chapter. Michelle also authors the popular food blog, Cleveland Foodie, and is a freelance writer for Metromix.com. She holds a bachelor’s degree in journalism from Bowling Green State University.
2009 SNCR Fellows
February 2, 2009 | 5 Comments
Connie Bensen is a 2009 Fellow of the Society for New Communications Research and a key voice among community managers. Her blog is recognized as a leading resource for those involved in community building. She is presently working as Community Strategist for Techrigy SM2, a social media monitoring tool. Connie has provided leadership in providing information & connecting social media practitioners across a variety of social networks ranging from Facebook, Friendfeed to Twitter. She also provides mentorship & contributes to best practices in community management. Connie has presented at a number of conferences & will be speaking at a number of events in 2009 on an international level. Connie blogs at CommunityStrategist.com, MarketingTwo.com, and blog.Techrigy.com. She has previously worked with Network Solutions, Inc and ACD Systems. Prior to joining ACD Systems, Connie spent nine years on the brick and mortar side of community building in public library administration, marketing and public relations.
Andria Y. Carter is a 2009 Fellow of the Society for New Communications Research and the online editor with Trentonian.com. She is responsible for the editorial and multimedia content published on the web site and co-manages the newsroom for the print side as well. Ms. Carter is a veteran journalist with over 19 years of experience having worked at several newspapers including The Asbury Park Press, Neptune, N.J.; The Pocono Record, Stroudsburg, Pa.; and The Cincinnati Herald, Cincinnati, Ohio. She has also freelanced with several regional and national magazines. The guiding force of her news philosophy is a motto given to her as a cub reporter, “If it’s news today, it’s news to us.” She holds a journalism degree from Central State University in Wilberforce, Ohio. A believer in being a true participant in the community, she serves on a number of community boards. Currently, she is a participating member or board member of the following trade organizations: Online News Association, Junior League of Greater Princeton (co-development chair) and Central Board of Junior Achievement of New Jersey. Throughout her career Andria has won several awards and honors including: Communications Careers Video-Films Media Group; Minority Fellowship-Newspaper Association of America; The James K. Batten Leadership and Career Development Fellowship-Newspaper Association of America; 2003 LifeCenter Media Award; Women in Communications-Cincinnati Chapter’s 2001 Gem Award for Journalistic Excellence; 2001 Applause! Magazine Imagemaker Award for Communications; and 1993 Keystone Press Award.
Marcia L. Conner Marcia L. Conner is a 2009 Fellow of the Society for New Communications Research. She works at the intersection of social media and learning to create nimble solutions that appeal to digital natives while meeting the ongoing needs of talent across all generations. A former Fortune 500 learning chief and co-author of Creating a Learning Culture (Cambridge University Press, 2004), she is managing director of Ageless Learner and writes the Fast Company column “Learn At All Levels.” Marcia was Vice President of Education and Information Futurist for PeopleSoft, Senior Manager of Worldwide Training at Microsoft, helped take Wave Technologies public, and served as Editor in Chief of Learning in the New Economy magazine. She is also the author of Learn More Now (John Wiley & Sons, 2004) and contributes to dozens of publications including Leading Organizational Learning (Jossey-Bass/Leader to Leader Foundation, 2004) and Engaging Learning: Designing eLearning Simulation Games forward (Pfeiffer, 2005). She has appeared on ABC World News This Morning and speaks to groups about turning social media and learning into a competitive advantage, overcoming organizational learning disabilities, catalyzing the new digital learning style, and aligning education with dynamic business goals. As an advisor to public and private sector organizations she has worked with FedEx, the Gap, Verizon Wireless, American Express, The Home Depot, Mars, WD-40, CARE and other global employers to build clients’ market position, strengthen culture, and increase organizational IQ.
Mark Chrisman is a 2009 Fellow of the Society for New Communications Research and Senior Instructional Designer for T-Mobile USA, where he focuses on eLearning, social media and mobile learning, as well as researching emerging trends in communication and technology. Mark has presented at numerous conferences for the eLearning Guild and has published articles for the Adobe Development Center and Training Magazine. He also started and manages an Adobe Users Group in Seattle and actively participates in the group Seattle Lunch 2.0, which focuses on emerging technology companies. His experience also includes developing enterprise-wide learning programs for Seattle Children’s Hospital and Regence BlueCross BlueShield. Mark holds a B.S. degree in Mass Communications and Fine Art from Towson University, Baltimore, Maryland and a Multimedia Certificate from the University of Washington. He enjoys biking, blogging, playing guitar, programming drumbeats and playing with his two sons.
Vanessa DiMauro is a 2009 Fellow of the Society for New Communications Research and the CEO of Leader Networks. A pioneer in business-to-business community building, Vanessa has been creating successful virtual communities and networks for more than fifteen years. Vanessa is a popular speaker, researcher and author on the topics of online communities, social and professional networking online, and Web 2.0 for businesses. With a research background, Vanessa takes the approach of a cultural anthropologist to help businesses use social networking and online community building to help companies get closer to their customers, generate revenue and tangible ROI. She has founded and run leading online professional communities such as Cambridge Information Network (CIN) for Cambridge Technology Partners, Computerworld Executive Suite and CXO Systems’ Peer Visibility Network. Vanessa also serves as an Executive- In-Residence at Babson College, for the Olin School of Management. She has led executive education courses at UCLA, the University of Miami and at the University of Chicago. Women in Technology International (WITI) named Vanessa DiMauro one of “Boston’s Most Influential Women in Technology” and The Advisory Council (TAC) has chosen her as one of their Thought Leaders – leading practitioners who provide guidance on their areas of expertise. She holds both a B.A. and an M.A. from Boston College.
Laura “@Pistachio” Fitton is a 2009 Fellow of the Society for New Communications Research and Laura is leading the charge of sussing out intelligent and productive business uses of emergent technologies like Twitter, where she is read by thousands of community members. The first to publish a white paper on “Enterprise Microsharing” (popularly called “Internal Twitter”) she also writes for and runs the TouchBase blog and is an early beta tester of Seesmic and Qik. She re-launched Pistachio Consulting in September 2008 to connect businesses to new ideas and innovations using all the tools of microsharing. Pistachio comprises the TouchBase blog (covering business use of microsharing), the TouchBase Link Blog (stream of Twitter and microsharing articles for businesspeople, wherever they are published), serves clients like Ford Motor Corporation, PeopleBrowsr, The Sister Project, Transplant-1 and CommuNteligence, and is writing Twitter for Dummies for Wiley publishing, due May 2009. Laura’s innovative use of social media has gotten the attention of the top minds in technology, as profiled by Naked Conversations author Shel Israel for his Global Survey. Her work is featured in five books published in 2008 including Seth Godin’s Tribes, Liz Lynch’s Smart Networking, Paul Gillin’s Secrets of Social Media Marketing, and Julio Ojeda’s Twitter Means Business. Laura has also been quoted in The New York Times Magazine, BusinessWeek, The New York Times, The LA Times, Newsweek.com, Inc.com, CIO Magazine, CNET, ZDNet, ComputerWorld and many other magazines, publications, web shows and blogs. She speaks on business use of microsharing for private clients and at technology conferences. She has guest lectured at Bentley College, Clemson and Emerson. Laura is a magna cum laude graduate of Cornell University’s eclectic College Scholar program. In “past lives” she studied science writing with Carl Sagan, rock climbed, sailed on a schooner, raised a niece, ran a hobby farm, traveled and lived abroad. Today she lives in Boston with two toddler daughters and a giant Leonberger. She practices Ashtanga yoga and plays ice hockey in her “spare” time, and is a stroke survivor dedicated to raising awareness.
R. Craig Lefebvre, PhD is a 2009 Fellow of the Society for New Communications Research and an architect and designer of public health and social change programs. His recent work has focused on the use of new media in social marketing and health communication programs. He is an Adjunct Professor of Prevention and Community Health at The George Washington University School of Public Health and Health Services and was the Chief Technical Officer at Population Services International (PSI) where he led PSI’s technical teams in capacity-building, HIV, malaria, child survival and clean water programs, reproductive health, and social marketing as well as its research and metrics functions. He also blogs at On Social Marketing and Social Change (http://socialmarketing.blogs.com). An internationally recognized expert in social marketing and health communication, Craig’s work has addressed a multitude of health risks, aimed at various diverse audiences, and often featuring local implementation strategies. He is the author of over 60 peer reviewed articles and chapters in the areas of community health promotion, social marketing and behavioral medicine and has made over 175 presentations at professional meetings and invited venues. His professional service includes the Technical Expert Panel – Assessment of the Healthy People Objective-setting Framework and Process; the Behavior Change Expert Panel for the National Bone Health Campaign; Program Chair of the 2003 Innovations in Social Marketing Conference; participation on two National Cancer Institute Special Emphasis Review Panels for Centers of Excellence in Cancer Communications Research; Advisory Board of the Social Marketing Institute; National Advisory Committee, University of South Florida, College of Public Health’s Prevention Research Center; Co-editor of Social Marketing Quarterly; and Founding Member of the Health Communication Focus Area Working Group, Healthy People 2010. Dr. Lefebvre has held faculty appointments at the University of Virginia, Brown University, Johns Hopkins University and the University of South Florida. He was elected a member of the American Academy of Health Behavior in 2003 and a Fellow in the Council on Epidemiology and Preventive Cardiology, American Heart Association in 1988. His work has earned him the William D. Novelli Award for Innovations in Social Marketing with the NCI’s 5 A Day media campaign and a Silver Anvil from the Public Relations Society of America for the USDA Team Nutrition program. He received his Ph.D. in Clinical Psychology from North Texas State University and completed post-doctoral fellowships in Behavioral Medicine at the University of Virginia and the University of Pittsburgh.
Geoff Livingston is a 2009 Fellow of the Society for New Communications Research. He has worked as a public relations strategist in the Washington, D.C. region for 15 years. Geoff’s award-winning book on new media Now is Gone was released in 2007. The book has been cited by the Wall Street Journal as a valuable resource for social media. Some of his experiences at Livingston Communications include Bartleby Books, United Way, Save Darfur, Network Solutions, the Consumer Electronics Association, Ford Motor Company, the Washington Nationals, Network Solutions, Sully Erna (Godsmack lead singer), Verizon Wireless and many others.
Gaurav Mishra is a 2009 Fellow of the Society for New Communications Research. He is also the Yahoo! Fellow in International Values, Communications, Technology, and Global Internet for the academic year 2008-09 at Georgetown University, where he is responsible for leading research on social media and mobile use in the BRIC countries: Brazil, Russia, India and China. Gaurav is teaching a graduate course at Georgetown on “Social Media in Business, Development and Government” in Spring 2009. He is serving as the Yahoo! Fellow on sabbatical from his role of Assistant General Manager (Brand Head Indica) at Tata Motors, where his responsibilities included managing national level sales and marketing, and developing traditional and digital marketing programs for Indica. Gaurav writes a popular blog on how social media and mobile technologies are changing media, business, development and government, especially in emerging economies like India and China. He is also frequently quoted in the Indian and international press as an authority on the social media scene in India.
John Quinn is a 2009 Fellow of the Society for New Communications Research and a 30-year media veteran. He presently manages Public Affairs Marketing for ABC affiliate WJLA-TV, Washington, DC. Before joining the station in July of 1995, he enjoyed a successful first-try as a political campaign manager in St. Louis and served as Director of Advertising and Promotion for WRQX, the Disney/ABC owned and operated FM Radio property serving our Nation’s Capital and was a volunteer with the 2008 presidential campaign. John is the winner of two PROMAX INTERNATIONAL Gold Medallion Awards for “Most Innovative Radio Promotion,” “Outstanding Consumer Television Promotion” two consecutive Achievement In Radio (A.I.R.) awards for “Best Audience Promotion,” and two Capital Region PSA Emmy nominations and three national Telly Awards for video production and an award from the National Assoc. of Black Journalists, St. Louis and TelevisionWeek magazine’s 2008 Marketing Maverick award. In 1998, he produced a long-form video presentation for a White House Summit on Retirement Savings and was later tapped as media consultant for the Society of American Foresters’ national public and media relations effort. John has served on the PSA advisor committee for the National American Red Cross. Quinn’s multi-media career is highlighted by his role in many successful events around the country from entertainment and sports to cause related initiatives. John is presently working on public awareness campaigns for Germany, South Korea, Taiwan, The Netherlands and Kazakhstan. He has received numerous citations for his involvement with local and national organizations. John has served as a judge for the Emmy Awards, National Association of Women in Television & Film Imagemakers, The National Association of Broadcasters’ Crystal Awards and is an active member of the National Academy of Television Arts and Sciences.
Susanne Rockwell is a 2009 Fellow of the Society for New Communications Research and Web editor for University Communications at the University of California, Davis. As editor for UC Davis’ home pages, news pages and social media sites, Rockwell has become a champion for high-quality Web content across the UC system. She helps lead annual workshops for UC campus communicators and, at UC Davis, teaches staff classes on Web writing and communication and advanced Web applications. Rockwell has also organized the first campus workshop on social media tools to further the university’s goals of engagement with its students, alumni, faculty and the public. Beyond education, Rockwell has served as an advocate for the non-technical Web staff at UC Davis as the editorial representative in a campus-wide initiative to establish a Web content management system. In the past two decades at UC Davis, she has served as the faculty-staff newspaper editor, a public information representative representing the humanities and social sciences and the unit’s Web editor. Rockwell’s career in the communication field spans 34 years, including 15 years as a reporter and editor at various California newspapers. She holds a Bachelor of Art degree in International Relations and a Master of Art degree in Rhetoric and Communication, both from UC Davis.
Todd Van Hoosear is a 2009 Fellow of the Society for New Communications Research and senior analyst for SocialSphere Strategies. Outside of SocialSphere, Todd is very active in both the offline and online community. As a member of the Social Media Club’s Board of Directors, Todd is shaping the organization’s ability to help consumers be responsible and informed citizens in the new media world. His thought leadership is extended to IABC’s Social Media Release Working Group, where he is working closely with the media, public relations and microformats communities to establish a standard way of distributing ‘official’ organizational communications through blogs and RSS technology. As founder of the Boston Social Media Club, Todd speaks regularly about social media and digital communications trends, including recent presentations to several local universities, the Yankee IABC, the Public Relations Society of America and the American Marketing Association, among many others. Proving that Todd has a life outside Web 2.0 and social media, he is an avid rock climber, bicyclist and photographer, and will occasionally be seen trying to do two of these at the same time. Todd blogs at SocialSphere and http://morethanmarketing.net.
Dr. Tamara L. Wandel is a 2009 Fellow of the Society for New Communications Research. A past public relations director and journalist in New York, she now enjoys her work as an Assistant Professor in Communication teaching media writing, strategic public relations, integrated communication campaigns and news copyediting at the University of Evansville. Through service-learning projects, she and her students have been awarded grants from national sources such as the Maurice R. Robinson Constitutional Rights Foundation. Her research on both public relations teaching pedagogy and communication within online social networks has been published in several peer-reviewed journals and recent books. Her current research endeavors include two independent studies related to online social networking. The first is a co-research exploration of authenticity within the Facebook community, specifically how one’s self-portraiture in an online environment can facilitate or hinder communication. The second deals with online communication disclosure as it correlates to the bereavement process. Dr. Wandel has had the pleasure of presenting her research in as small of a venue as a historic southern Indiana library and as large of a venue as the World Communication Association’s conference in Australia. Dr. Wandel is a MarCom Creative Award Winner for her work in service-learning and media relations and is APR-accredited through the Public Relations Society of America. She is under contract with Wadsworth Publishing to complete a public relations and media writing textbook.
Charlotte Ziems is a 2009 Fellow of the Society for New Communications Research and vice president, client engagement, at Tendo Communications. She has more than 20 years of experience in publishing, business management, and market research. A former high-tech publishing executive, Charlotte served as vice president of InfoWorld’s Test Center, founded InfoWorld Consulting Services, and held executive editorial positions at publications including Computerworld, PC Resource, PC/Computing, PC Week, and Computer Shopper. Charlotte came to Tendo after serving as vice president of research and operations at Guidewire Group, an analyst firm that focuses on entrepreneurial companies and emerging markets. At Guidewire, Charlotte defined and built information products that leveraged the company’s unique process for reviewing early-stage companies. Prior to Guidewire, Charlotte consulted with a number of firms, including The Curious Company/kate spade, Chevron, and Fuzhen Corp., researching and identifying customer needs to drive business strategy. At Tendo, Charlotte manages editorial strategy and content projects for Hewlett-Packard and O’Reilly and Danko. Her passion is social media and community development and helping companies shift from “interrupt marketing” to conversational marketing. She holds a B.A. in English from the University of Virginia and is an avid equestrian and gardener.
Management
December 9, 2007 | 7 Comments
Angi Roberts, Executive Director |
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Mary Chavez Rudolph, Ph.D, Program DirectorDr. Chavez has spent the majority of her professional career in higher education – 15 years with the University of Colorado. Dr. Chavez facilitates SNCR’s strategic planning and program development and management. She has a doctorate in Education with a focus on organizational leadership and innovation. She has taught courses and workshops on leadership, conflict management, and collaboration. Managing Director, JMS Association Management Professionals. |
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Scott Hall, MCSE, MCSA, Technology Services DirectorScott Hall has a wealth of experience in three primary areas: technology, media and business skills. He worked for more than twenty years in almost every aspect of commercial broadcast media. His most recent ten years as the technology director for a large radio broadcast group in the Denver/Boulder market. Scott directly maintains and develops all SNCR technologies. Scott holds Microsoft’s MCSE, MCSA and MCP certifications and holds a bachelors degree in Business Administration from the University of Colorado in Boulder. Technical Director, JMS Association Management Professionals. |
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Josie Chavez Griffith, Administrative DirectorJosie Griffith has more than twenty years of administration experience. She has worked as a paralegal and law office administrator in addition to four years of experience in association management. Member Services Director, JMS Association Management Professionals. |







