Research & Publications

The Society for New Communications Research produces independently funded research, as well as commissioned and sponsored research projects.

Download SNCR’s latest research reports, whitepapers & executive summaries:

New Media, New Influencers & Implications for Public Relations
made possible by a grant from the Institute for Public Relations & Wieck Media

Customer Care & Brand Reputation in the Age of Social Media Executive Summary
This research was made possible by our Corporate Partner member, Nuance.

ROI of Online Press Releases Executive Summary
This research was made possible by our Vendor Council member, Vocus.

Visit our estore to preview and purchase all of SNCR’s research reports and journals

Other Recent Research Studies By SNCR Fellows & Research Partners:

2008 Tribalization of Business Study - Led by SNCR Senior Fellow Francois Gossieaux, conducted in conjunction with Beeline labs and Deloitte

Visit the resource site for this study at http://www.beelinelabs.com/tribalization/resources/ where you’ll find some of the research data, major findings, articles, and webinars on this study study. Please feel free to use them in presentations and embed them on your site - we hope you find them useful.

* Logos + buttons
* Graphs + charts
* Slide decks
* Webinar recordings
* Blogposts and articles that mention the study
* Coming: executive summary and case studies

Social Media in the Inc. 500 - Benchmark Study - led by SNCR Senior Fellow Dr. Nora Ganim Barnes with Eric Mattson

The full executive summary of the study is available for download at http://www.umassd.edu/cmr/studiesresearch/blogstudy5.cfm

Comments

7 Responses to “Research & Publications”

  1. Reviews of Economics and Finance. » Blog Archive » Changing Patterns of Influence Through Social Media Explored in New Research Report -- Study Conducted by Society for New Communications Research, Sponsored by Institute for Public Relations a on August 6th, 2008 11:52 am

    […] Wieck Media (www.wieck.com), is available as a free .pdf download from the SNCR’s website at http://sncr.org/2008/08/06/research-publications/. Hard copies are also available for purchase through the Society’s e-store at […]

  2. Software Reviews & Free Software Download. » Blog Archive » Changing Patterns of Influence Through Social Media Explored in New Research Report — Study Conducted by Society for New Communications Research, Sponsored by Institute for on August 6th, 2008 4:59 pm

    […] Wieck Media (www.wieck.com), is available as a free .pdf download from the SNCR’s website at http://sncr.org/2008/08/06/research-publications/. Hard copies are also available for purchase through the Society’s e-store at […]

  3. Social Media Imapcting Public Relations | VisInsights on August 17th, 2008 6:31 pm

    […] study, which can be downloaded for free, was conducted by an impressive team of SNCR fellows - Joseph Carrabis, John Cass, Paul Gillin, […]

  4. Society for New Communications Research Issues New Whitepaper, “Exploring the ROI of Online Press Releases” : New Communications Review on October 20th, 2008 6:20 pm

    […] releases present the opportunity to reach the public directly, according to a new research study, “Exploring the ROI of Online Press Releases,” sponsored by Vocus and conducted by the Society for New Communications […]

  5. The ROI of online press releases | Global by Design on October 22nd, 2008 11:36 pm

    […] The abstract from this study is now online. You can download it here. […]

  6. PR Connections » Value of Online News Releases on November 3rd, 2008 10:10 pm

    […] releases, here is the recording of the session. You can also download the slides (pdf), and the executive summary of the ROI of Online Press Releases SNCR […]

  7. Online press release: success criteria on November 5th, 2008 12:26 pm

    […] Society for New Communications has issued an executive summary of a forthcoming study, the "ROI of Press Releases."   The study results state the obvious — the terrain and tactics of press release […]